The Unthinkable Power of Conversation
Posted by Allison Fine on June 1, 2009
Lucy pointed me to this great post on Change.org about Tori Hogan’s video series called Beyond Good Intentions. Tori takes a hard look at conventional wisdom in activism. Her latest video questions the efficacy of microfinance, a sacred cow in social change and philanthropic sectors. Here is how Tori explains her trepidation about stepping into taking on the iconography of microfinance as the unquestioned antidote to poverty worldwide:
I was a little bit nervous for Episode 9 (and this blog entry) to come out because I am well-aware that I am questioning a beloved organization and a highly popular development initiative. However, I feel that I need to be honest about what I witnessed in the field and, most importantly, I need to encourage a meaningful dialogue about the realities of micro-lending. After witnessing micro-lending programs on three different continents, I came to the conclusion that in most cases the poor don’t need loans, they need jobs. From what I saw, micro-lending isn’t pulling the poorest of the poor out of poverty.
Sacred cows exist everywhere. Until recently General Motors is sustainable and newspapers aren’t dying. Sacred cows become ossified truths, untouchable, unapproachable, and unpopular to unmask. As Clay Shirky wrote, “When reality is labeled unthinkable, it creates a kind of sickness in an industry.”
Unthinkable things aren’t talked about, it’s just too scary or radical to question issues and subjects that have become sacrosanct. Unapproachable, off limits issues can’t be changed because we refuse to talk about it. It will be interesting to see what kind of reception Tori’s doubt’s about microfinance has; will it be ignored and ridiculed as naive and superficial (the easiest way to dismiss dissent) or will people open and honestly engage her in discussions about where and how microfinance works and where and how it doesn’t.
I’ve been thinking about conversation lately. Making it a noun, like the way that search became a noun a few years ago. Conversation is the natural, driving force of social change. In order for change to happen, people need to talk about it first. In safe places, with their girlfriends and daughters and co-workers. And social media makes this easier. You can plug into conversations on lots of different platforms and channels; on Facebook, blogs, Twitter, and, of course, by email. Social media speeds up the conversations and allows more people to participate and shape them. These conversations are how we learn to embrace unthinkable things.
But, too often, we think of the unthinkable in only tragic terms; as people or industries dying. Let’s flip it over to a more positive place; after all, a black man is president and gay people can get married in Iowa!
What if we thought the unthinkable about the Supreme Court. In a country where the majority of law school graduates are women, why not a court that is majority female?
What if we thought the unthinkable about education and had the collective courage to believe that critical thinking is more important to children’s and the country’s future than test scores? And what would happen if we built a world-class education system around that idea?
What if we thought the unthinkable about program evaluation and had the courage to say that social science constructs are simply a bad fit for managing social change organizations? That the outcomes evaluation push of the last decade has been a dismal failure, is undoable and has had no effect on the efforts of social change organization? What if we had a conversation about a more natural, intuitive way of learning in real-time for activists instead? (More on this to come soon.)
Who would be willing to have these conversations? Unless and until we are, the problems they represent won’t change.
What are you afraid to think about? How would you work and your world be different if you could bring yourself to think about it?
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This entry was posted on June 1, 2009 at 6:01 am and is filed under Social Media. Tagged: Beyond Good Intentions, Lucy Bernholz, Tori Hogan. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.
6 Responses to “The Unthinkable Power of Conversation”
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Lucy Bernholz said
Allison – Brava! For all those folks who like to quote Gandhi’s “Be the change you want to see” – this might just be the first step – perhaps the 21st C version is “you gotta say it to be it”
Pushing this just a bit further, my interest is in helping us state what we think better looks like. What are we really trying to accomplish? What would a country that treated immigrants fairly and humanely look like? What if all children were adequately fed? What does a workplace without racism look like? What do families do and need to do? What is a socially responsible corporation? What does a more just community look like?
For all the focus on evaluation, theories of change, efficiencies, knowledge management and so on, I am often flummoxed by how hard it is for people and organizations to succinctly state what better looks like. Surely, good conversations can help us to do this. To paraphrase Yogi Berra, you gotta know where you’re going if you’re going to get there. Any tool that can help us state “what better is” – be they social media tools, more time in study, conversation with those with whom you disagree, brainstorming sessions, or “unthinkable ideas” – are necessary and useful.
Stefan said
Couldn’t agree more about the power and importance of conversations, though your post reminds me a bit of N. Kristof’s recent “Daily Me” op ed (http://www.nytimes.com/2009/03/19/opinion/19kristof.html) and wonder if you could counter with some good examples where online conversation really opened new thinking vs. solidifying and amplifying sacred cows and immovable ideologies.
Allison Fine said
This is a great question, Stefan. I know that the answer is that folks can be “network weavers” and invite more voices into conversations to break down the walls of echo chambers. Unfortunately, I don’t have a ready example of a group that has been successful weaving in unlikely and unusual suspects to cross-polinate a change effort. I’ll keep looking, hope you’ll do the same. Thanks again for the interesting prompt.
Jocelyn said
Allison,
Thanks for this great post. Per usual, you’ve got me thinking about all the sacred cows in my industry – direct marketing – and how we change the discourse without threatening people. But it’s difficult because conversations engender change and change often equals a redistribution of power. This is the REAL issue (losing power and privilege) that many of us are trying to avoid.
Cheers!
Jocelyn
Philanthropy Daily Digest | Tactical Philanthropy said
[...] The Unthinkable Power of Conversation « A. Fine Blog Allison Fine wonders what good "unthinkable" things might be possible. I think the "unthinkable" is the thing to think about! (tags: philanthropy) Tweet This Post [...]
Jeffrey said
By all means, question the received wisdom.
Just a note, “conversation” is already a noun; the verb is “converse”.